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Marketing Services: Competing through Quality.

Marketing Services
 Competing through Quality,
Leonard L. Berry
 

Marketing Services: Competing through Quality.


Written by: Leonard L. Berry, A. Parasuraman.
Published The Free Press.
ISBN 002903079X.
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Other titles by Leonard L. Berry:-
Management Accounting DemystifiedManagement Accounting Demystified
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Management Lessons from Mayo Clinic: Inside One of the Worlds Most Admired Service Organizations: Inside One of the WorldManagement Lessons from Mayo Clinic: Inside One of the Worlds Most Admired Service Organizations: Inside One of the World's Most Admired Service Organizations
Hardcover
£7.65

 

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